Drive Sales and Leads

• Use a background color on a text to make a unique customer offer jump off the page.
• Use content to get a decision and response.
• Place an call to action at the end of the web page.
• Create a great website, with specific pages for your promotions.

WHATWG

Web Hypertext Application Technology Working Group, or WHATWG, was formed in 2004 by Apple, Mozilla, and Opera.  Whatwg.org eventually became part of the W3C HTML5 Working Group led by Ian Hickson (currently in Google).  Browsers implement it a little at a time.